The Enemy of Good Enough
Defines Who We Are...
It also begins to tell how you'll benefit from an association with us.
Working with the Enemy of Good Enough means that we vigorously pursue every option to help you sell more stuff. I'd love to have you sit in on one of our strategic or creative sessions. When we review an idea we always ask what else we can do to make it a little better...a little more disruptive! (btw-the more Disruptive! we make something, the more likely it is that the message registers---which is better than just being heard).
Every day—that's every day we face challenges that seem unsolvable. Challenges like: but there's no time to get this done...but there's no space on this package to be different...all the good messages are taken, etc. etc.
I love the Army Corps of Engineers slogan: "The difficult we do immediately. The impossible takes a little longer."
Or, as Yoda succintly says: "Don't try. Do!"
What attitudes these words represent. That's us. That's what we do. That's the essence of The Enemy of Good Enough. Give us a shot. Bring us your toughest marketing challenge. We'll do more than try to solve it. We will solve it.
Ask Yourself...
If your brand was a tree-what type of tree would it be?
What's your brand's position in your mind?
What's your brand's position in the mind of the consumer?
If these questions stimulate your marketing side or you can't really come up with a crystal clear answer to all of them, then maybe we should chat.