People love to travel. But with Green consciousness growing, travel is coming under attack. Planes, trains & automobiles (plus cruise ships) spew out lots of CO2. Which adds baggage to some people's trip...in the form of guilt.
Enter Pangaea Travel. They were the first local travel agency to offer Carbon Credits to offset the carbon footprint that a trip leaves.
This is not just a feel-good solution. It really does make a difference.
Even Ed Beagley, environmentalist extraordinaire, agrees that this tactic does help. Positioning this client as the first, creating a website that details the program and pitching the press has helped this group thrive in a v-e-r-y challenging economy when luxuries like travel take the biggest hits.